October 14, 2019

NCAA Plans To Allow College Athletes To Get Paid For Use Of Their Names, Images

by AthletixAdmin in Uncategorized


In a surprise move, the NCAA says it intends to allow college athletes to earn compensation — but it says it’s only starting to work out the details of how that would take place. The organization’s board of governors said Tuesday that it had voted unanimously to permit student-athletes to benefit from the use of their name, image and likeness.

“We must embrace change to provide the best possible experience for college athletes,” said Michael Drake, the NCAA board chair who is also president of Ohio State University. In a statement, Drake stressed the need for “additional flexibility” in the NCAA’s approach.

The timeline for implementing the changes was not immediately clear in the NCAA’s statement.

California Governor Signs Bill Allowing College Athletes To Profit From Endorsements

The NCAA, the national governing body for collegiate athletics, said its decision followed input over the past few months from “current and former student-athletes, coaches, presidents, faculty and commissioners across all three divisions.”

Notably, the decision follows California’s adoption of a law that bans schools in the state from preventing student-athletes from accepting compensation from advertisers and allows them to hire agents. Gov. Gavin Newsom signed the legislation late last month, calling it the “beginning of a national movement.”

Indeed, it did spark a trend. Politicians in Illinois, New York, Florida and other states have introduced bills allowing endorsement deals for college athletes. And days after the California bill was signed, national politicians signaled they would push for something similar in Congress.